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Tag: marketing strategies

Construction Techniques

SMPS Report Tracks How Contractors, Designers are Using Marketing Technology ‘MarTech’ Tools

November 7, 2019

Via: ENR

Combined strategy and marketing software tools, commonly known as MarTech, are penetrating the architectural, engineering, and construction industries. ChiefMarTech reports that there are nearly 7,000 MarTech tools on the market, up from only 1,000 five years ago. They are impacting […]