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Deere invests in smart equipment

August 5, 2020

Heavy equipment manufacturer Deere & Co. has announced a new operating model to help it to integrate tech-driven features into its construction offerings.

The innovations are focused on enabling equipment with onboard computers, sensors, enabled software, computer vision and connectivity to help the machines be faster and more productive and precise, said Jason Daly, global director of marketing and support for the company’s Construction & Forestry division. He added that the equipment and solutions will help customers “perform jobs better and faster, make more informed decisions, maximize uptime and create a complete cycle where each step informs the next.”

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