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Would You Pay for Virtual Architecture? What the NFT Craze Means for the Future of the Design Profession

If someone tried to sell you a virtual building, would you buy it? That’s right- a virtual building. Not something that will ever be built in the physical world, or something you can occupy, but an image you can look at, or a video you could watch. This is exactly what’s being proposed as architecture enters the realm of NFTs (non-fungible tokens) that have taken the world by storm. And in the design profession, which continuously seeks to redefine what it means to be an architect, NFTs have big implications for the future of digitization and commoditization of the unbuilt environment.

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